Building a Talent Community
How do you gain a competitive edge in a world dominated by a giant? Hire 10,000 of the most competitive, talented people out there—if you can find them.
When Microsoft set out to compete with the number one search engine on the planet (hint, it rhymes with ‘noodle’), they took on a great challenge. Achieving their goal required hiring the best and brightest, but most already had jobs. The talent was there, but working for companies like LinkedIn, Apple, or Facebook. The big question was how to attract them to Microsoft.
Keeping Content Current
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